Imagine eating Asian-style fare, just like what is served in Singapore's food courts, in a typical fast food environment.
That's the feeling I got upon my first visit at Yummy Roast, the newest addition to the Philippines' growing list of Singapore influenced food chains. It's a result of a partnership between Richie Yang of Yum Roast International Inc. (the Filipino company that runs Super Bowl of China, Big Buddha and Chili's) and Cary Gee of The Asian Kitchen restaurants in Singapore.
Yummy Roast looks and feels like the usual fast food chain, complete with yellow plastic chairs and a counter where all the menu items are displayed. It also has "value meals" and unlimited rice offerings, as seen in most quick service restaurants here in the country.
The difference, however, lies in the food.